My OH laughed when he saw I had bought these.

‘Coca Cola have got you lot wrapped around their little corporate finger.’ He said.
‘Not only have they got you to knit little woolly hats for free. You have then bought some yourself, something you would not normally buy, for them to donate a mere pittance (in Coca Cola terms) to a good cause. It is actually just a major marketing tool.’

‘Yes, but it’s the taking part that counts’. I replied. ‘And anyway, I have a secret plan. I am going to keep the woolly hats I’ve bought on these bottles and send them back in next year. That way each hat will have generated 2 x 25p.’
‘You’re still mad.’ He said.
Love, Lucie xx
It would have been worse if you had bought your own hats back! But I like the idea of sending them back next year.
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I’m going to start a revolution!
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They’re very cute. And I like the idea of recycling them!
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I just need to remember where I’ve stored them.
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Makes perfect sense to me xx
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Exactly. X
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Yes, he *might* have a point, but taking part in a big thing is nice. Plus, I don’t know about you but I like Innocent Smoothies and Diet Coke and buy them with or without woolly hats. I do however LOVE the idea of sending them back next year. Good plan. I will do the same. x
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I agree. It was the taking part bit that I liked. And it was great fun. I would definitely do it again.
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Lol, I love the idea of sending them all back for next year 🙂
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Ha, ha. But I don’t think Coke Cola will notice!
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u r brilliant! Keep doing that – especially if it is a product you would buy anyway. 🙂
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My own mini revolution!
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Ha ha ha, I LOVE the idea of sending them back next year! I’ve gotta say, I am with your OH on this one — they donate 25p from each sale to Age UK, but actually your time and wool etc would have cost you far more than that. (Plus, they will simply have a set amount put aside anyway, so why don’t they just hand it over?!) Ah, sigh, working for the sustainability department of a large corporation has made me a bit cynical.
But, your hats were seriously cute, and I hope whoever bought them will have the same plan as you. In fact, I hope everyone has the same plan as you, that would see to Coke!
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I’m sure there is a flaw to my plan. As you say, they will have a set budget for charitable causes. But the thought of recycling these knits instead of throwing them makes me smile.
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What a great idea to recycle the hats we buy, don’t listen to your OH! I know he is right but like you say taking part means something.
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My thoughts exactly. However my daughter was aghast when I explained to her how larger businesses gain from such marketing ploys.
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Isn’t the fact they are cute enough?
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🙂
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Wow! Thank you so much. I shall be across to check it out!
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I like that idea, very clever 🙂
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I’m sure there’s a flaw in my idea. They probably have the amount they donate already set. At least the hat is being recycled.
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Yep – and what else will you do with them?
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